Operate with Urgency

You need growth decisions now—and you can’t afford to get them wrong.

Opportunities are there. Execution isn’t keeping up:

  • You have multiple growth paths—but no clear priority

  • Decisions take too long—or get revisited

  • Innovation isn’t translating into revenue

  • AI feels promising, but nothing is hitting the P&L

If this continues:

  • You miss the window

  • Competitors move faster

  • Revenue opportunities decay before action

Speed isn’t an advantage anymore. It’s the requirement.

We help you decide where to grow and start capturing it in weeks—not months.

We help clients find and capture revenue fast by aligning leadership, defining where to win, and executing alongside your team.

Growth Strategy

  • Identify where to win now

  • Prioritize revenue pathways

  • Convert strategy into commercial action

Innovation

  • Focus on ideas tied to revenue

  • Move from idea → market quickly

  • Kill low-value efforts fast

Client stories:

  • Align leadership to unlock immediate growth

    A newly independent industrial services company faced an unforgiving reality: eighteen months to IPO, with no clear agreement on where growth would come from. Leadership debates slowed execution, and every delay increased risk. The organization needed a way to move from opinion to alignment—fast. Through structured strategy sessions grounded in market realities and scenario inputs, leadership aligned on the most attractive customer segments and a clear market position. The work replaced ambiguity with shared conviction. As a result, the company gained a precise view of its evolved market, prioritized the highest-value segments, and established a unified direction. What had been internal friction became coordinated action, enabling immediate execution against a credible growth story under IPO pressure.t goes here

  • Identify markets and execute growth quickly

    A commercial real estate platform launched a new service line but lacked clarity on where to win first. Speed mattered—delayed entry would cede the market. The team needed to identify a viable adjacency and move decisively. Through targeted market analysis and growth strategy development, a $20M adjacent opportunity was identified, along with a platform strategy to pursue it. Execution was structured around clear milestones and accountability. The result was not theoretical: the business captured approximately 17% market share in year one and grew beyond 30% within three years. What began as an uncertain expansion became a disciplined growth engine, demonstrating that the right strategic focus—applied quickly—can translate directly into measurable market capture.

  • Clarify segments and sharpen value story

    An infrastructure platform with a pay-as-you-go model had the right ingredients—strong technology, committed capital, and a clear economic benefit. But the market was moving faster than its positioning. Customers didn’t fully understand when to buy, why it mattered now, or how it fit into their priorities. What should have been an advantage became friction. The work focused on aligning leadership around where the model truly wins. Priority customer segments were defined, and the value proposition was clarified for each. The result was a sharper, simpler story the market could understand—and act on. With clear targets and messaging, the company shifted from explaining itself to selling effectively, turning interest into real demand.

  • Design AI-enabled operating model from scratch

    An insurance startup set out to scale quickly but faced a familiar tradeoff: growth typically brings cost, complexity, and margin erosion. Leadership needed a different path—one that could scale operations cleanly from the start. Instead of optimizing legacy processes, the approach began with a clean-sheet operating model, integrating AI into core workflows from day one. The team developed a roadmap linking automation directly to underwriting, claims, and service operations. The result was not just efficiency—it was structural advantage. The company gained a scalable operating model where automation supported both growth and margin preservation. Rather than layering AI onto inefficiencies, the organization built a system designed to expand without breaking.

  • Standardize AI-driven financial operations across portfolio

    A private equity platform faced a common constraint: portfolio companies were growing, but their financial systems were not keeping pace. Fragmented processes slowed decision-making and constrained cash flow. The firm needed a scalable, repeatable approach to finance and operations across companies at different stages. The solution was a standardized, AI-enabled financial system designed to scale with each business. Built as a repeatable framework, it connected operational activity to financial outcomes while enabling automation across workflows. The result was faster cash flow visibility, improved operational consistency, and the ability to grow without proportional cost increases. What had been a bottleneck became an engine—supporting expansion across the portfolio without adding complexity.

  • Build AI system for aligned response

    A deep technology company entered a high-stakes patent dispute that required rapid, coordinated communication across legal and marketing teams. The challenge was scale: the organization needed to respond consistently across channels without overextending its limited resources. The solution was an AI-enabled system that connected legal guidance directly into marketing workflows, ensuring every message remained accurate, aligned, and defensible. This allowed the company to operate with a level of speed and consistency typically reserved for much larger teams. The result was a “punch above headcount” capability—enabling rapid response, unified messaging, and sustained presence during a critical moment. The organization transformed a reactive situation into a coordinated strategic advantage.

About GIS:

GIS is brought in when growth can’t wait. James Janega has helped founder-led, PE-backed, and midcap firms identify new markets, align leadership, and capture revenue quickly—often within weeks. His background in consulting (ex-Slalom), industry (Cushman & Wakefield), and as a small business leader means he operates hands-on, not theoretically. He combines strategy with execution support, helping teams make high-stakes decisions under pressure. At Chicago Booth, he teaches innovation and decision-making under uncertainty—bringing structured thinking into fast-moving environments. Clients hire GIS and Clarity AI to move from ambiguity to action—and see measurable results fast.

Industries our clients are in: